Deya Direct
MS, LPC-A, NCC
is a therapeutic coaching practice for individuals and small groups ready to regulate their nervous system, reclaim their story, and rebuild from a place of strength—
not survival.
Through one-on-one and group coaching grounded in Mindfulness-Based Cognitive Behavioral Therapy (MBCBT), Deya helps clients navigate pivotal life transitions, including career shifts, relationship changes, grief, anxiety, and burnout—with practical tools designed to create meaningful, lasting change.
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As a keynote speaker, published author, and podcast host, Deya brings her
Soft Power philosophy to stages, pages, and airwaves.
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But the real work happens here—in the room, one conversation and
one session at a time.

ABOUT Deya
Deya Smith-Taylor, MS, LPC-A, NCC, aka “Deya Direct,” is the Chief Well-Being Officer and Head of Media Strategy for Deya Direct Enterprises.
Deya is an Author, Speaker, Producer, Media Personality, Women’s Keynote Speaker, National Certified Counselor, Licensed Professional Counselor Associate, and Therapeutic Life Coach. She holds a Master of Science in Mental Health and practices as an LPC-A under the supervision of Kayla Jones, M.Ed., LPC-S.
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Through her work across counseling, therapeutic coaching, media, speaking, and publishing, Deya brings together mental well-being, self-empowerment, emotional intelligence, and personal growth. Her brands and services live under one overarching mission: helping people regulate, reclaim, and rise—building strength from the inside out.
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